Press Room

For Media Inquiries, Contact:

Chea Jackson

ranir@lambert-edwards.com

616-233-0500

NEWS STORIES

 

(GRAND RAPIDS, Mich.) March 28, 2017

Rembrandt® Encourages Consumers To Celebrate Their One-Of-A-Kind Smiles With Brand Refresh

GRAND RAPIDS, Mich.– March 28, 2017 – REMBRANDT®, the original at-home teeth whitening solution, recasts its brand with a newly revamped website, new social media properties and a comprehensive digital advertising campaign launching this month. The updated brand position encourages consumers to love and care for their uniquely beautiful smiles.

“We live in a world where consumers are led to believe that having a ‘Hollywood’ or ‘red carpet’ smile is the only acceptable option,” said Don Cumming, Global Business Director for REMBRANDT. “But REMBRANDT believes that everyone has a unique smile that makes them who they are – and that’s beautiful. Using REMBRANDT is about celebrating and caring for your one-of-a-kind smile.” (read more)

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(GRAND RAPIDS, Mich.) October 5, 2016

Ranir Announces Acquisition of Toronto-based BrushPoint 

Latest Announcement Reflects Ranir’s Continued Commitment to Delivering Millions of Affordable, Healthy Smiles Every Day 

Grand Rapids, Mich. – Oct. 4, 2016 – Ranir LLC, a leading global manufacturer of store brand oral care products and value branded oral care products under the Plackers and REMBRANDT trademarks, today announced it has acquired BrushPoint, a Toronto-based manufacturer of store brand manual and power toothbrushes. Terms of the deal were not disclosed.

The acquisition of BrushPoint is highly complementary to (read more)

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(GRAND RAPIDS, Mich.) Sept 29, 2016

2016 EPIC Awards Finalists Announced

Chamber awards celebration set for November 2

West Michigan is driving economic growth both regionally and statewide, and the Grand Rapids Area Chamber of Commerce is proud to celebrate 20 area businesses and individuals helping to create a thriving region at the at the seventh annual EPIC Awards. EPIC salutes Entrepreneurial, Progressive, Innovative and Collaborative contributors in our region.

Each award category recognizes those who (read more)

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(GRAND RAPIDS, Mich.) Sept 22, 2016

Oral Care Leader Ranir Announces Purchase of Corporate Headquarters Building

Deal Follows Expansions, Job Growth and Recent Acquisition

Ranir LLC, a leading global manufacturer of store brand oral care products and value branded oral care products under the Plackers and REMBRANDT trademarks, today announced it closed on the purchase of its 200,000-square-foot corporate headquarters, R&D and manufacturing facility.

Ranir has grown from (read more)

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(GRAND RAPIDS, Mich.) July 25, 2016

Ranir Announces Addition of REMBRANDT® Brand to Company’s Portfolio of Oral Care Products

Deal Consistent with Company Purpose of Delivering Affordable, Healthy Smiles Every Day

Grand Rapids, Mich. – July 25, 2016 – Ranir, LLC, a leading global manufacturer of store brand oral care products and value branded oral care products under the Plackers trademark, today announced it has acquired the REMBRANDT® teeth whitening brand from Johnson & Johnson Consumer Inc. The deal includes all intellectual property and rights to the REMBRANDT brand.  Terms of the deal were not disclosed.

REMBRANDT developed the original whitening toothpaste (read more...)

 

 

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